Insurers Raking in the Big Bucks

I get that plaintiff lawyers as far down on our culture’s popularity chart, seemingly neck-and-neck with politicians, used car salespersons and bankers. But what I don’t understand is how insurance companies, the quintessential example of corporate largess, have rocketed up the approval ratings. Over the past few years, large cap insurance companies have transformed to become friendly, pro-consumer institutions in the eyes of many. I place the credit, or blame, squarely on the shoulders of Madison Avenue and its marketing genius.